Hubspot have released 101 Awesome Marketing Quotes. Dripping with insights and wisdom from some of today’s most accomplished operators in business and marketing, it’s just the thing for lubricating the marketing mindset.
Enjoy …
1. “If you have more money than brains, you should focus on outbound marketing. If you have more brains than money, you should focus on inbound marketing.”
GUY KAWASAKI, FORMER CHIEF EVANGELIST, APPLE; CO-FOUNDER, ALLTOP.COM
2. “Remarkable social media content and great sales copy are pretty much the same—plain spoken words designed to focus on the needs of the reader, listener or viewer.”
BRIAN CLARK, COPYBLOGGER
3. “Focus on the core problem your business solves & put out lots of content & enthusiasm & ideas about how to solve that problem.”
LAURA FITTON, ONEFORTY.COM
4. “The biggest mistake we see companies make when they first hit Twitter is to think about it as a channel to push out information.”
TIM O’REILLY & SARAH MILSTEIN, CO-AUTHORS OF THE TWITTER BOOK
5. “For many businesses, the fear behind their social media reluctance isn’t just fear of failure but of blame and accountability—both individual and collective.”
JAY BAER & AMBER NASLUND, AUTHORS OF THE NOW REVOLUTION
6. “It no longer makes economic sense to send an advertising message to the many in hopes of persuading the few.”
M. LAWRENCE LIGHT, FORMER CHIEF MARKETING OFFICER, MCDONALDS
7. “The way you can understand all of the social media is as the creation of a new kind of public space.”
DANAH BOYD, SOCIAL MEDIA RESEARCHER! MICROSOFT
8. “Think about what a user is going to type.”
MATT CUTTS, GOOGLE
9. “Institutions that once had to go through media to deliver information are now themselves media.”
ANDREW NACHISON, FOUNDER, WE MEDIA
10. “No matter your sector, chances are that people are already twittering about your products, your brand, your company or at least your industry.”
TIM O’REILLY & SARAH MILSTEIN, CO-AUTHORS OF THE TWITTER BOOK
11. “…as you’ve noticed, people don’t want to be sold. What people do want is news and information about the things they care about.”
LARRY WEBER, AUTHOR OF MARKETING TO THE SOCIAL WEB
12. “Take two ideas and put them together to make one new idea. After all, what is a Snuggie but the mutation of a blanket and a robe?”
JIM KUKRAL, MARKETING SPEAKER, AUTHOR OF ATTENTION
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Nice insight into social media