Copywriting That Performs, Persuades and Delivers Results
Great copy makes people forget they are reading, opening their minds and immersing them in your proposition, through every persuasive line until they respond to your call-to-action.
In achieving this my aim is to do the same job as a seasoned salesperson for every customer and prospect you want to reach, influence and convert.
I’ll ensure you capture your reader’s attention, create interest and inspire action with a persuasive writing style that informs, entertains and sells.
Along the way I’ll uncover the value of what you offer and communicate it in ways your prospects quickly understand, value and trust.
The result is richer, more profitable customer relationships and higher revenues from increased leads and sales that outshine your competitors.
Over 25 years of business-to-business sales and marketing experience means I write with selling in mind and get to your audience’s mindset fast.
I’ll apply meticulous and skilled background gathering with research and common-sense psychology – to target what your audience need, the challenges they face and the emotions they act on.
Web content, direct marketing, sales collateral, newsletters, advertising, web content, even speeches, video scripts and more. I’ll give you the effective, creative copywriting you need, turned around quickly and on time.
You can always say it better. Let me help you say it right!
“I’d like all our clients to be able to access your services and learn the value you can bring to their businesses. We’re working on it!”Jacobus van Niekerk
“Vince positioned our message plainly and made the point that fast email response is not only vital but a real competitive advantage for businesses online. The exposure we got was not only surprisingly broad but much more cost-effective than we expected. Along with the search-optimised content, many more people know the importance of replying to emails faster and are using Timetoreply as a result.”Dane Spear
“Vince is a consummate professional wordsmith and one of the best in the business for getting the client’s message across – accurately, effectively and always keeping it very real … Work with him. You’ll reap the benefit.”Simon Sutch